Skip to main content

Aviate acquired by Yahoo to Improve Android-based experiences

Backing up her strategy of focusing on personalized mobile software and acquiring startups, Marissa Mayer has announced acquisition of Aviate, an app looking to build simple and intelligent home screen for phone. The internet giant Yahoo’s CEO made the announcement today in her keynote speech at the ongoing CES 2014. The amount of acquisition however hasn’t been revealed yet.



Aviate; an android-based application available in its invite only beta phase wants to make our phones smarter and self-organized. The app was launched in its beta phase in last October and has received a good feedback from thousands of its users. The app has reportedly raised more than £2 million in financing.

Including Aviate, Yahoo has acquired 31 startups till date under the leadership of Marissa Mayer. Soon after the announcement at CES, Yahoo shared the acquisition news on its tumblr blog. According to the blog, Aviate shares Yahoo’s vision for simple and intelligent mobile experiences.

“We hope to make Aviate a central part of our Android-based experiences in 2014 (and beyond), and we are committed to continued innovation on the product.”

wrote Adam Cahan, SVP of Mobile and Emerging Products of Yahoo in the blog post.

Shortly after the announcement, Aviate also shared their thrilling news of Aviate being acquired by Yahoo. Assuring of the technology and product to remain the same for its users, the Aviate founders posted,

“When we met with Yahoo, it was obvious how aligned our visions are. Yahoo, like us, is all about simplifying and streamlining users’ daily habits through intelligent and beautiful products. We see endless opportunities for how the two of us can work together.”

Watch this short introductory video on Aviate to know more about the app.

We will wait and see how Yahoo will make use of Aviate in their android products. As for now, you can use code “YAHOO” and be among the first 25,000 people to join Aviate and celebrate their deal.

Comments

Popular posts from this blog

SMEs account for majority of the 2 Million Active Facebook Advertisers

Earlier this week, the social media giant Facebook announced that it has crossed over two million active advertisers on its platform. Interestingly, further insights in the results reveal that small and medium enterprises (SMEs) form majority of those 2 million active advertisers on Facebook. As reported by the Reuters , more than 30 million small business owners have Facebook pages and the two million active advertisers (those that have placed an ad on the social media platform in the last 30 days) consists mainly of small- and medium-sized business owners. It’s not surprising that Facebook is of great value and an important marketing tool for small businesses. With significant decrease in Facebook’s organic reach in past year it can also be implied that businesses are bound to advertise to reach their audience. And with massive presence of small businesses on the platform, it can be expected that Facebook advertising among the small businesses will continue to grow. Moreover, Facebo...

How to get 25 GB of free Dropbox space?

If you are a Vodafone customer, here’s how you can get 25 GB of free Dropbox space! Vodafone, in order to make it Backup+ service attractive will offer 25 GB free Dropbox space to its customers for their first year of the service. The carrier and Dropbox announced their partnership today appealing mobile customers for safe and secure data storage. The exclusive service, available only for Vodafone customers, is expected to begin by the end of March 2015 in most of the Vodafone markets. Announcing their partnership, Vodafone notes that the Backup+ service will give their customers an easy and secure way to keep their mobile data safe with a Dropbox account. Dropbox also emphasizes their easy storage service by adding the proposition that it will simplify the process of switching phones for Vodafone users. The service, however, is only free for a year. Wouldn’t it be awesome if it were free as long as you had the contract for? How to claim your 25 GB free Dropbox Space? A comp...

Linkedin Email Address Revealer - Sell Hack taken down

Recently, Sell Hack, a browser plugin for the Google Chrome browser made quite a noise in the social networking arena. The email addresses of LinkedIn users was easily exposed via this web browser add-on tool. Made available as free extension for the Chrome browser, all one had to do was to download the plugin and install it on his/her machine and click “Hack In” button, popping up on LinkedIn profiles. And, with the click of a button, one could view the email address associated with the account, even if the account’s not a connected one. The plugin, thus exposed email addresses of all the LinkedIn users, leading to the issues of emails being flooded with spams. LikedIn intended to take legal action over the plug-in and also advised the users to uninstall the plugin. The Sell Hack team however was trying to maintain integrity all the while. They defended themselves saying the tool was created for marketing professionals and argued that all the data pulled for making email addresses wer...